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ABL Focus on Religious Book Stores

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RELIGIOUS BOOK STORES


-The average annual sales per location for book stores is $883,350 in the Savannah, GA Market.


-There are estimated to be 20 companies of this type (Book stores, ) in the Savannah, GA Market employing approximately 292 people

INDUSTRY FACTS





CONSUMER FACTS


-Well-educated white women age 30-49 with an income of $40,000 or more are the average shoppers, according to the Christian Booksellers Association.



-Approximately 24% of US households are regular readers of the Bible or devotional material, according to the SRDS 2008 Lifestyle Market Analyst.


-The average consumer of Bible/devotional reading is 52.7 years old.







People who read the Bible/devotional publications are more likely to:


- Celebrate our national heritage (185)

- Buy health/natural foods (167)

- Participate in sewing (161)

- Participate in needlework/knitting (154)


- Invest in self-improvement (150)


- Practice diet/weight control (149)

- Be an avid book reader (147)

- Have grandchildren (147)


- Collect coins/stamps (145)


- Enter sweepstakes (144)


(Base US Index=100)

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